Customer Power

General talk about small businesses

Nic Nakis from Seattle, Washington -

One satisfied customer tells 3 other people, but an angry customer tells 300! And these days, in our internet-driven economy, they share their experiences over blogs, on youtube, and in forums like this.

I’m doing a TV show next week with Pete Blackshaw, an interactive marketing expert who studies “customer power”—how it can affect you, and how you can use it to your advantage. If you’d like to speak with Pete on the show, please contact me.

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